Corporate social responsibility

A Disney case study Corporate social responsibility (CSR) is a voluntary decision, there is no requirement for a company to act in the interests of the greater good, protecting social and environmental values, without government regulation. This is why, as I discussed in my last post, it is important for governments to enforce the adoptionContinue reading “Corporate social responsibility”

The Disney influence

What amazes me the most about the story of Disney is the number of setbacks and perceived failures that have occurred throughout the company’s nearly 100 years and yet it has continued to grow from humble cartoon beginnings into the empire it is today. I think there are some lessons in this for everyone.  In 1923 brothers Walt and RoyContinue reading “The Disney influence”